Victory Tastes Like Milk
How a thirsty driver, his mother, and one orange-juice heresy turned a glass of milk into the holiest ritual in American sport
Vincenzo Landino
Partner + Managing Director
Vincenzo Landino
Partner + Managing Director
U.S.-based Formula 1 business strategist and first generation Italian-American entrepreneur. Since 2014, Vincenzo has focused on humanizing brands through content strategy and production, working with clients including NASCAR, Las Vegas Grand Prix, Snapdragon, T-Mobile for Business, SAP, Oracle, Adobe, and more. He turned Business of Speed into a trusted voice in the motorsport sponsorship and partnership ecosystem.
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